We are the marketing, design and consumer PR consultancy specialising in big ideas. Big ideas get people talking, solve problems and transform companies. We create a buzz around brands, engage their audiences and generate results using the web, film, events and press.
Case Studies
How do we maximise the value of French Telecom’s acquisition of a leading mobile provider to the world’s press, corporate customers and staff?
By dipping new operating countries in Orange and getting them to experience the brighter future, resulting in ‘overnight’ introduction of the new brand, that really pays off.
How can we as a company of many parts become one?
By creating a shared moment when all staff and suppliers come together
Building the TalkTalk big picture experience where everyone could discover what part they would play in the new and exciting TalkTalk future
Remembering that a picture is worth a thousand words, and that engaging communication creates mind share.
With no time, no venue and more people than ever, how can we bring alive our targets and ambitions for F11? Let’s do it right here, embrace our environment and turn ‘company strategy’ into ‘employee’s mission’.
Employees left with a clear vision of what they had to do: “An inspiring, passionate event that joined all our businesses together and made us feel like one huge powerful machine”.
In an economic downturn, how do we convince CCE people that together we can grow the category? By actively demonstrating the extraordinary.
Using the Olympics to energise the company’s future, we created an extraordinary atmosphere. Employees left full of confidence, ready to take on the challenge: “It’s really about seeing the future, where we actually hadn’t. I can actually see that journey now”.
How do we bring Austria to life for our busy, London based audience? By taking them on a journey, In Pursuit of Austria.
Using a combination of experiential marketing, online banners and an exclusive media partnership, the audience experienced a taste of Austria. The campaign target was hit two-fold and consumers were left wanting to book their own Austrian summertime adventure.
How do we engage with an audience that is ‘too cool to listen’? By positioning them ‘in the know’.
T-Mobile makes you look good in front of your mates by creating instant ‘hero users’, texting you inside track information and letting you invite only the coolest of your friends.
How do we engage with our audience at the Frankfurt Motor Show when the new 3 Series isn’t ready yet? We shift our focus.
By dedicating half of the show stand to Mobility and immersing visitors in the topic, not a single BMW car was in sight and BMW was positioned as the Mobility people.
How do we increase the number of people, of all ages and abilities, playing tennis, utilising parks and local authority sites? By playing football.
By creating Beacon centres in parks with access to other sports such as football, organised tennis flourishes. An interactive online portal and annual Play Your Park event encourages people across the country to get outside and enjoy their parks.
How do you turn the merger of two banks into a moment that underwrites the future of a new bank?
5000 press, staff and clients came together under the North Star and experienced the drama of North Star’s past climaxing with birth of the North Star HSH Nordbank.
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